New Feature Alert: X Introduces Reply Locking For Verified Accounts Only

However, this new feature might backfire on X.
(credit: TechTRP)

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Elon Musk has been trying to make users pay for the X Premium subscription. To do so, the company introduced new features and benefits that only paying subscribers have access to, such as seeing fewer ads, writing longer posts, highlighting posts, verifying checkmarks, encrypting DMs, and more.

Now, X (formerly Twitter) introduced another new feature exclusive to X Premium users.

Starting today, users have the ability to actively block unverified accounts from responding to their posts.

This also implies that users who do not subscribe to the service may encounter greater difficulty when attempting to counteract false information.

So verified users will only be talking to other verified users, thus creating their own echo chambers.

This move may not be beneficial, neither to X nor to the users, as the overwhelming majority of X’s engagement primarily comes from responses, reposts, and quotations.

Consequently, restricting replies to only a subset of X users appears somewhat counterproductive.

Furthermore, participants in X’s new creator ad revenue sharing initiative only receive compensation based on advertisements displayed within the replies to their posts.

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