On 3 March, Mobile World Congress (MWC) 2025 kicked off in Barcelona. As Samsung Electronics showcased its latest AI-powered innovations and expanded mobile experiences through interactive exhibits, the newest additions to the Galaxy ecosystem made waves.
Galaxy S25 Edge: Pushing the Boundaries of Hardware Innovation
First unveiled at Galaxy Unpacked 2025 this pastJanuary, the Galaxy S25 Edge — the slimmest Galaxy S series yet — returned to the spotlight at Samsung’s MWC 2025 booth and sparked excitement among attendees.




Project Moohan: Anticipation for What’s Next in XR
Crowds gathered to catch a glimpse of Project Moohan— Samsung’s first-ever Android extended reality (XR)headset. Debuted with the Android XR platform in collaboration with Google and Qualcomm, the devicewill leverage multimodal AI technology to enable more natural and conversation-like interactions.




Galaxy A Series: Mobile AI for Everyone
Reaffirming its commitment to democratising AI experiences, Samsung revealed the latest Galaxy A series with the Galaxy A56 5G and Galaxy A36 5G models. The series introduces Awesome Intelligence, our first comprehensive mobile AI exclusively available on Galaxy A series devices — bringing fan-favorite features like Circle to Search with Google and AI-powered camera features to more users.


